How to rank a website in 2026?
A reflection on how SEO went from ScrapeBox to AI Overviews, and why in 2026 we write for the human at the end of a long corridor of machines rather than for the algorithm.
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News is where I write about changes in search engines, artificial intelligence and running an online business. You will find breakdowns of Google decisions, updates to Google Business Profile, the impact of AI models on site visibility and lessons from projects I run myself.
Instead of repeating press releases, I explain what a change means for a site owner, a local business and anyone who earns from content. Where possible I include numbers, examples and concrete steps to take.
Posts cover search engine optimisation (SEO), AI for small businesses, tools and technology, and building and maintaining websites. If you want to stay current, subscribe to the newsletter. Once a week you get a short summary of what really mattered.